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ActiveCampaign: Pricing, Features & Alternatives

Marketing automation with CRM features attached.

Category

Sales & Marketing

Pricing

From $15/mo

Free tier

No

Best for

Sales & Marketing — marketing, automation

ActiveCampaign Pricing Plans (2026)

PlanPrice
StarterPopular$15 / month
Plus$49 / month
Pro$79 / month

Pricing summary: From $15/mo. Always confirm current pricing on the official site.

Key ActiveCampaign Features

  • Contact and list management
  • Email campaign builder
  • Automation and sequences
  • Performance analytics

Pros

  • +Powerful visual automations
  • +Good deliverability
  • +CRM included at higher tiers

Cons

  • −Automation builder gets complex
  • −Contact-based pricing

Best ActiveCampaign Alternatives

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ActiveCampaign Compared

ActiveCampaign FAQ

What is ActiveCampaign used for?⌄

ActiveCampaign is a sales & marketing tool. Marketing automation with CRM features attached.

Is ActiveCampaign free?⌄

ActiveCampaign does not offer a permanent free tier; paid plans start at $15/month.

How much does ActiveCampaign cost?⌄

ActiveCampaign plans start at $15/month.

What are the best ActiveCampaign alternatives?⌄

Popular ActiveCampaign alternatives include Mailchimp, Brevo, Klaviyo, Omnisend. Compare pricing and features on our ActiveCampaign alternatives page.

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