Dub: Pricing, Features & Alternatives
Dub is the modern, developer-friendly short-link platform: branded links on your own domain, QR codes, a full API, click analytics and conversion tracking that ties a link to signups and revenue. Its Partners feature runs affiliate programs on the same links. It is open source (AGPL) and self-hostable. Business is $90/month (10K links, 250K tracked events) and Advanced $300/month (50K links, 1M events), with 10% off annually. 2026 reviews also list a free plan (25 links/month) and Pro at $30/month.
Category
Link Shorteners & Branded Links
Pricing
Free tier available
Free tier
Yes
Best for
Link Shorteners & Branded Links — branded-links, open-source
Dub Pricing Plans (2026)
| Plan | Price |
|---|---|
| Free | $0 |
| ProPopular | $30 / month |
| Business | $90 / month |
| Advanced | $300 / month |
Pricing summary: Free · paid from $30/mo. Always confirm current pricing on the official site.
Key Dub Features
- More links and events
- Longer analytics retention
Pros
- +Open source and self-hostable
- +Conversion tracking ties links to revenue
- +Excellent API and developer experience
Cons
- −Free plan is small
- −Affiliate features push you toward Business at $90
- −Younger than Bitly, with fewer enterprise integrations
Best Dub Alternatives
Compare allDub Compared
Dub FAQ
What is Dub used for?⌄
Dub is a link shorteners & branded links tool. Open-source link management with branded short links, click and conversion analytics, and a built-in affiliate program.
Is Dub free?⌄
Yes — Dub has a free tier you can start with, and paid plans for more usage and features.
How much does Dub cost?⌄
Dub offers a free tier, with paid plans starting at $30/month.
What are the best Dub alternatives?⌄
Popular Dub alternatives include Short.io, Bitly, Rebrandly. Compare pricing and features on our Dub alternatives page.
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