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PostHog vs Umami: Which is Better in 2026?

Analytics

Choosing between PostHog and Umami? Both are popular analytics tools. Below we compare them on pricing, free tiers, features, and pros & cons so you can pick the right fit for your stack.

PostHog is for: Product teams who want analytics, session replay, feature flags, experiments and error tracking in one tool with a free monthly allowance.

Umami is for: Developers who want open-source, cookie-free analytics they can self-host on Postgres or buy hosted.

Quick verdict

There’s no single winner; pick on your constraint. Choose PostHog if you want product analytics, session replay and feature flags without stitching three tools together. Choose Umami if you want to self-host free, MIT-licensed analytics on Postgres.

PostHog vs Umami — Side by Side

PostHogUmami
CategoryAnalyticsAnalytics
What it isProduct analytics suiteOpen-source web analytics
What it measuresProduct events, replays, flags, errorsWebsite traffic and events
Self-hostingHobby deploy (about 100K events a month)Yes (MIT, PostgreSQL)
How you payFree allowance, then per-product usageFree, or monthly plan plus per-event overage
Free access1M events and 5K recordings a month100,000 events a month (Hobby)
PricingFree · then usage-basedFree · paid from $20/mo
Starting priceFree tier availableFree tier available
Free tier
Best forAnalytics — product analytics, session replay, feature flagsAnalytics — open source, self-hosted, free tier

Pros & Cons

  • Free monthly allowance: 1M events and 5,000 recordings
  • Analytics, replay, flags and error tracking in one tool
  • Billing limit per product
  • Usage is billed separately for each product
  • Self-hosted hobby deploy suits about 100,000 events a month
  • Free plan keeps 1 year of data and 1 project
  • MIT licensed and self-hostable
  • Free tier covers 100k monthly events
  • Usage overage instead of forced upgrades
  • Self-hosting means running a database
  • Fewer advanced reports

Key Features Compared

PostHog

  • Free every month: 1M analytics events, 5,000 session recordings, 1M feature flag requests
  • Also free monthly: 100,000 error-tracking exceptions and 1,500 survey responses
  • Usage above the free allowance is billed per product, with a billing limit per product
  • Paid plans keep events 7 years (1 year on free) and allow 6 projects (1 on free)
  • Open source under MIT, except the ee directory; self-hosted hobby deployments suit about 100,000 events a month

Umami

  • Hobby (free cloud): 100,000 events a month, 1 website, 6 months of data
  • Pro $20 a month: 1M events, up to 20 websites, up to 10 team members, 2 years of data
  • Pro overage: $0.00003 per extra event
  • Business $200 a month: 10M events, unlimited websites and members, 5 years of data
  • Open source under the MIT license; self-hosting needs PostgreSQL v12.14+
  • Cloud adds email reports and a streaming API that self-hosting lacks

Choose PostHog if…

  • You want product analytics, session replay and feature flags without stitching three tools together.
  • You want a free tier that resets monthly, with or without a card on file.
  • You want to cap spend per product with billing limits.

Choose Umami if…

  • You want to self-host free, MIT-licensed analytics on Postgres.
  • You want a free hosted plan for one site.
  • You want usage-based overage rather than jumping to a bigger plan.

Frequently Asked Questions

Is PostHog better than Umami?⌄

There’s no single winner; pick on your constraint. Choose PostHog if you want product analytics, session replay and feature flags without stitching three tools together. Choose Umami if you want to self-host free, MIT-licensed analytics on Postgres.

What is the difference between PostHog and Umami?⌄

What it is — PostHog: Product analytics suite. Umami: Open-source web analytics. What it measures — PostHog: Product events, replays, flags, errors. Umami: Website traffic and events. Self-hosting — PostHog: Hobby deploy (about 100K events a month). Umami: Yes (MIT, PostgreSQL). How you pay — PostHog: Free allowance, then per-product usage. Umami: Free, or monthly plan plus per-event overage. Free access — PostHog: 1M events and 5K recordings a month. Umami: 100,000 events a month (Hobby).

PostHog vs Umami: which is cheaper?⌄

PostHog pricing: Free · then usage-based. Umami pricing: Free · paid from $20/mo. Confirm current pricing on each tool's official site, as plans change.

When should I skip both PostHog and Umami?⌄

Skip PostHog if you only need simple website traffic stats. Plausible and Fathom are simpler. Skip Umami if you want funnels and ecommerce revenue on an entry plan. Plausible Business includes both.

Sources · tool facts checked November 2026

  1. 1.PostHog pricingposthog.com
  2. 2.PostHog on GitHubgithub.com
  3. 3.Umami pricingumami.is
  4. 4.Umami on GitHubgithub.com

See more options in our guide to the best analytics tools for startups.

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