Fathom Analytics vs Simple Analytics: Which is Better in 2026?
Choosing between Fathom Analytics and Simple Analytics? Both are popular analytics tools. Below we compare them on pricing, free tiers, features, and pros & cons so you can pick the right fit for your stack.
Quick verdict
Both are solid analytics options. Fathom Analytics is cheaper to start, but the right choice depends on the specific features and integrations you need.
Fathom Analytics vs Simple Analytics — Side by Side
| Fathom Analytics | Simple Analytics | |
|---|---|---|
| Category | Analytics | Analytics |
| Pricing | From $14/mo | From $20/mo |
| Starting price | From $14/mo | From $20/mo |
| Free tier | — | — |
| Rating | 4.1 | 4.0 |
| Best for | Analytics — privacy, gdpr | Analytics — privacy, gdpr |
Pros & Cons
- No cookie banner required
- Very fast script
- Simple, readable dashboard
- No funnels or session replay
- Pageview-based pricing
- Genuinely simple to read
- No personal data collected
- Good AI-referral tracking
- Limited depth for product analysis
- Pricier than Fathom
Key Features Compared
Fathom Analytics
- Pageview and visitor tracking
- Traffic source breakdown
- Custom events and goals
- Dashboards and reports
Simple Analytics
- Pageview and visitor tracking
- Traffic source breakdown
- Custom events and goals
- Dashboards and reports
Choose Fathom Analytics if…
- Budget is tight — paid plans start lower ($14/mo vs $20/mo).
- No cookie banner required
- Very fast script
- Simple, readable dashboard
Choose Simple Analytics if…
- Genuinely simple to read
- No personal data collected
- Good AI-referral tracking
Frequently Asked Questions
Is Fathom Analytics better than Simple Analytics?⌄
Both are solid analytics options. Fathom Analytics is cheaper to start, but the right choice depends on the specific features and integrations you need.
What is the difference between Fathom Analytics and Simple Analytics?⌄
Fathom Analytics — Privacy-first website analytics with no cookie banner needed. Simple Analytics — Cookie-free analytics built around a single readable page. Both are analytics tools; the comparison table above breaks down pricing, free tiers, and what each is best for.
Fathom Analytics vs Simple Analytics: which is cheaper?⌄
Fathom Analytics pricing: From $14/mo. Simple Analytics pricing: From $20/mo. Confirm current pricing on each tool's official site, as plans change.
Which is rated higher, Fathom Analytics or Simple Analytics?⌄
In our catalog, Fathom Analytics rates 4.1 out of 5 and Simple Analytics rates 4.0 out of 5, so Fathom Analytics has a slight edge on reviews.
See more options in our guide to the best analytics tools for startups.
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