Backblaze B2 vs Google Cloud Storage: Which is Better in 2026?
Backblaze B2 and Google Cloud Storage are both Object Storage tools, made for different people. Backblaze B2 is for teams storing backups, media archives or large datasets who want a low per-TB price and free egress within limits. Google Cloud Storage is for teams on Google Cloud, especially those using BigQuery, that want buckets in the same platform.
Quick verdict
There’s no single winner; pick on your constraint. Choose Backblaze B2 if your bill is driven by storage volume rather than request count. Choose Google Cloud Storage if your warehouse is BigQuery.
Backblaze B2 vs Google Cloud Storage: Side by Side
| Backblaze B2 | Google Cloud Storage | |
|---|---|---|
| Category | Object Storage | Object Storage |
| What it is | S3-compatible object storage | Object storage (Google Cloud) |
| Storage price | $6.95 per TB-month | Per GB-month by class and location |
| Egress | Free up to 3x stored, then $0.01 per GB | Paid; from $0.12 per GiB |
| Free access | First 10 GB free | Always Free, 5 GB-months |
| API | S3-compatible | Google Cloud Storage API |
| Pricing | From $6.95/mo | Free · then usage-based |
| Starting price | From $6.95/mo | Free tier available |
| Free tier | — | |
| Rating | 4.5 | 4.5 |
| Best for | Object Storage: backups, low cost, S3-compatible | Object Storage: Google Cloud, BigQuery, storage classes |
Ratings are App Stack Builder’s editorial score out of 5, not an average of user reviews.
Pros & Cons
- Low per-TB storage price
- Generous free egress
- S3-compatible
- Most API calls free
- Fewer regions than the hyperscalers
- No archive tiers
- Smaller integration ecosystem
- Integrates directly with BigQuery
- Four storage classes
- Always Free tier
- Egress is billed
- Storage price depends on location and class
- Google Cloud only
Key Features Compared
Backblaze B2
- $6.95 per TB-month, billed by the byte-hour
- Free egress up to 3x average monthly storage, then $0.01 per GB
- Free egress through many CDN and compute partners
- Class A, B and C API calls free; Class D $0.004 per 10,000 after 2,500 free a day
- First 10 GB always free; S3-compatible API
Google Cloud Storage
- Standard, Nearline, Coldline and Archive classes, priced per GB-month by location
- Single-region Standard: Class A $0.005 per 1,000 operations, Class B $0.0004 per 1,000
- Always Free: 5 GB-months Standard storage in us-west1, us-central1 or us-east1; 5,000 Class A and 50,000 Class B operations
- 100 GB a month of data transfer from North America free
- Internet egress from $0.12 per GiB for the first 10 TiB to most destinations
Choose Backblaze B2 if…
- Your bill is driven by storage volume rather than request count.
- You download a moderate share of what you store.
- You want S3 compatibility at a lower per-TB price.
Choose Google Cloud Storage if…
- You want to start free. Google Cloud Storage has a free tier and Backblaze B2 does not.
- Your warehouse is BigQuery.
- You want regional, dual-region or multi-region buckets.
- You want a small always-free allowance for side projects.
Frequently Asked Questions
Is Backblaze B2 better than Google Cloud Storage?⌄
There’s no single winner; pick on your constraint. Choose Backblaze B2 if your bill is driven by storage volume rather than request count. Choose Google Cloud Storage if your warehouse is BigQuery.
What is the difference between Backblaze B2 and Google Cloud Storage?⌄
What it is. Backblaze B2: S3-compatible object storage. Google Cloud Storage: Object storage (Google Cloud). Storage price. Backblaze B2: $6.95 per TB-month. Google Cloud Storage: Per GB-month by class and location. Egress. Backblaze B2: Free up to 3x stored, then $0.01 per GB. Google Cloud Storage: Paid; from $0.12 per GiB. Free access. Backblaze B2: First 10 GB free. Google Cloud Storage: Always Free, 5 GB-months. API. Backblaze B2: S3-compatible. Google Cloud Storage: Google Cloud Storage API.
Backblaze B2 vs Google Cloud Storage: which is cheaper?⌄
Backblaze B2 pricing: From $6.95/mo. Google Cloud Storage pricing: Free · then usage-based. Confirm current pricing on each tool's official site, as plans change.
Which is rated higher, Backblaze B2 or Google Cloud Storage?⌄
On our editorial score, Backblaze B2 is 4.5 out of 5 and Google Cloud Storage is 4.5 out of 5, so they are level. This is our own score, not an average of user reviews.
When should I skip both Backblaze B2 and Google Cloud Storage?⌄
Skip Backblaze B2 if you need archive tiers or deep AWS integration. Amazon S3 offers both. Skip Google Cloud Storage if your files are downloaded a lot. Cloudflare R2 has no egress fees.
Sources · tool facts checked November 2026
See more options in our guide to the best object storage tools for startups.
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