---
title: "Semrush Pricing, Features & Alternatives (2026)"
description: "Semrush review: SEO Tools tool — From $139.95/mo, plans, pros & cons, and the best Semrush alternatives compared for startups in 2026."
source: https://appstackbuilder.com/tools/semrush
retrieved: 2026-08-24
---

![Semrush logo](https://appstackbuilder.com/logos/semrush.svg)

[SEO Tools](https://appstackbuilder.com/categories/seo)

# Semrush: Pricing, Features & Alternatives

All-in-one SEO, PPC and competitive research platform.

Category

SEO Tools

Pricing

From $139.95/mo

Free tier

No

Best for

SEO Tools — ppc, competitive-research

[Visit Semrush official site](https://semrush.com)

## Semrush Pricing Plans (2026)

| Plan       | Price           | Highlights                                                       |
| ---------- | --------------- | ---------------------------------------------------------------- |
| ProPopular | $139.95 / month | Keyword research · Backlink analysis · Rank tracking             |
| Guru       | $249.95 / month | Everything in Pro · Higher usage limits · Additional team seats  |
| Business   | $499.95 / month | Everything in Guru · Higher usage limits · Additional team seats |

Pricing summary: From $139.95/mo. Always confirm current pricing on the official site.

## Key Semrush Features

* ✓Keyword research
* ✓Backlink analysis
* ✓Rank tracking
* ✓Site audit
* ✓Competitor research

### ✓ Pros

* +Broadest feature set in one subscription
* +Strong PPC and ad research
* +Good position tracking

### ✗ Cons

* −Each extra user costs a full seat
* −Interface is dense for beginners

## Best Semrush Alternatives

[Compare all ](https://appstackbuilder.com/tool-alternatives/semrush)

[![OpenSEO logo](https://appstackbuilder.com/logos/openseo.png)OpenSEOFree · paid from $10/mo](https://appstackbuilder.com/tools/openseo)[![Ahrefs logo](https://appstackbuilder.com/logos/ahrefs.svg)AhrefsFrom $29/mo](https://appstackbuilder.com/tools/ahrefs)[![Mangools logo](https://appstackbuilder.com/logos/mangools.png)MangoolsFrom $29/mo](https://appstackbuilder.com/tools/mangools)[![Moz Pro logo](https://appstackbuilder.com/logos/moz-pro.png)Moz ProFrom $99/mo](https://appstackbuilder.com/tools/moz-pro)[![SE Ranking logo](https://appstackbuilder.com/logos/se-ranking.svg)SE RankingFrom $55/mo](https://appstackbuilder.com/tools/se-ranking)[![Ubersuggest logo](https://appstackbuilder.com/logos/ubersuggest.png)UbersuggestFrom $29/mo](https://appstackbuilder.com/tools/ubersuggest)

## Semrush Compared

[Semrush vs Ahrefs](https://appstackbuilder.com/compare/ahrefs-vs-semrush)[Semrush vs OpenSEO](https://appstackbuilder.com/compare/openseo-vs-semrush)[Semrush vs Mangools](https://appstackbuilder.com/compare/mangools-vs-semrush)[Semrush vs Moz Pro](https://appstackbuilder.com/compare/moz-pro-vs-semrush)[Semrush vs Screaming Frog](https://appstackbuilder.com/compare/screaming-frog-vs-semrush)[Semrush vs SE Ranking](https://appstackbuilder.com/compare/se-ranking-vs-semrush)

## Semrush FAQ

What is Semrush used for?⌄

Semrush is a seo tools tool. All-in-one SEO, PPC and competitive research platform.

Is Semrush free?⌄

Semrush does not offer a permanent free tier; paid plans start at $139.95/month.

How much does Semrush cost?⌄

Semrush plans start at $139.95/month.

What are the best Semrush alternatives?⌄

Popular Semrush alternatives include OpenSEO, Ahrefs, Mangools, Moz Pro, SE Ranking. Compare pricing and features on our Semrush alternatives page.

## Not sure if Semrush fits your stack?

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