---
title: "GoHighLevel Pricing, Features & Alternatives (2026)"
description: "GoHighLevel review: Sales & Marketing tool — From $97/mo, plans, pros & cons, and the best GoHighLevel alternatives compared for startups in 2026."
source: https://appstackbuilder.com/tools/gohighlevel
retrieved: 2026-08-24
---

![GoHighLevel logo](https://appstackbuilder.com/logos/gohighlevel.ico)

[Sales & Marketing](https://appstackbuilder.com/categories/sales%5Fmarketing)

# GoHighLevel: Pricing, Features & Alternatives

White-label marketing platform built for agencies.

Category

Sales & Marketing

Pricing

From $97/mo

Free tier

No

Best for

Sales & Marketing — marketing, agency

[Visit GoHighLevel official site](https://gohighlevel.com)

## GoHighLevel Pricing Plans (2026)

| Plan           | Price        | Highlights                                                                      |
| -------------- | ------------ | ------------------------------------------------------------------------------- |
| StarterPopular | $97 / month  | Contact and list management · Email campaign builder · Automation and sequences |
| Unlimited      | $297 / month | Everything in Starter · Higher usage limits · Additional team seats             |

Pricing summary: From $97/mo. Always confirm current pricing on the official site.

## Key GoHighLevel Features

* ✓Contact and list management
* ✓Email campaign builder
* ✓Automation and sequences
* ✓Performance analytics

### ✓ Pros

* +Replaces several tools at once
* +White-label resale included
* +Unlimited sub-accounts on higher tier

### ✗ Cons

* −Bloated and buggy in places
* −Only makes sense for agencies

## Best GoHighLevel Alternatives

[Compare all ](https://appstackbuilder.com/tool-alternatives/gohighlevel)

[![HubSpot CRM logo](https://appstackbuilder.com/hubspot.svg)HubSpot CRMFree · paid from $15/mo](https://appstackbuilder.com/tools/hubspot)[![Mailchimp logo](https://appstackbuilder.com/mailchimp.svg)MailchimpFree · paid from $13/mo](https://appstackbuilder.com/tools/mailchimp)[![Brevo logo](https://appstackbuilder.com/brevo.svg)BrevoFree · paid from $9/mo](https://appstackbuilder.com/tools/brevo)[![Apollo.io logo](https://appstackbuilder.com/apollo.svg)Apollo.ioFree · paid from $49/mo](https://appstackbuilder.com/tools/apollo)[![Launch10 logo](https://appstackbuilder.com/launch10.png)Launch10From $59/mo](https://appstackbuilder.com/tools/launch10)[![Lemlist logo](https://appstackbuilder.com/lemlist.svg)LemlistFrom $63/mo](https://appstackbuilder.com/tools/lemlist)

## GoHighLevel Compared

[GoHighLevel vs HubSpot CRM](https://appstackbuilder.com/compare/gohighlevel-vs-hubspot)[GoHighLevel vs Mailchimp](https://appstackbuilder.com/compare/gohighlevel-vs-mailchimp)[GoHighLevel vs Brevo](https://appstackbuilder.com/compare/brevo-vs-gohighlevel)[GoHighLevel vs Launch10](https://appstackbuilder.com/compare/gohighlevel-vs-launch10)[GoHighLevel vs Apollo.io](https://appstackbuilder.com/compare/apollo-vs-gohighlevel)[GoHighLevel vs Lemlist](https://appstackbuilder.com/compare/gohighlevel-vs-lemlist)

## GoHighLevel FAQ

What is GoHighLevel used for?⌄

GoHighLevel is a sales & marketing tool. White-label marketing platform built for agencies.

Is GoHighLevel free?⌄

GoHighLevel does not offer a permanent free tier; paid plans start at $97/month.

How much does GoHighLevel cost?⌄

GoHighLevel plans start at $97/month.

What are the best GoHighLevel alternatives?⌄

Popular GoHighLevel alternatives include HubSpot CRM, Mailchimp, Brevo, Apollo.io, Launch10\. Compare pricing and features on our GoHighLevel alternatives page.

## Not sure if GoHighLevel fits your stack?

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