---
title: "Auth0 Pricing, Features & Alternatives (2026)"
description: "Auth0 review: Auth tool — Free tier, plans, pros & cons, and the best Auth0 alternatives compared for startups in 2026."
source: https://appstackbuilder.com/tools/auth0
retrieved: 2026-08-30
---

![Auth0 logo](https://appstackbuilder.com/auth0.svg)

[Auth](https://appstackbuilder.com/categories/auth)Free tier

# Auth0: Pricing, Features & Alternatives

Auth0 is a managed authentication and identity platform that provides secure login, user management, SSO, MFA, and enterprise integrations. It is designed for teams that need scalable, production-ready authentication with strong security and compliance requirements.

Category

Auth

Pricing

Free tier available

Free tier

Yes

Best for

Auth — authentication, authorization

[Visit Auth0 official site](https://auth0.com/)

## Auth0 Pricing Plans (2026)

| Plan         | Price          | Highlights                                                                                                          |
| ------------ | -------------- | ------------------------------------------------------------------------------------------------------------------- |
| FreePopular  | Free           | Up to 25,000 monthly active users (MAUs) · Custom domains · Passwordless authentication (Email, SMS, Passkeys, OTP) |
| Essentials   | $35 / month    | Everything in Free · Higher authentication and API limits · Multi-Factor Authentication (OTP, Duo)                  |
| Professional | $240 / month   | Everything in Essentials · Use existing user database for logins · Advanced MFA (Phone, Email, WebAuthn, Push)      |
| Enterprise   | Custom pricing | Everything in Professional · Custom user and SSO tiers · 99.99% SLA                                                 |

Pricing summary: Free · paid from $35/mo. Always confirm current pricing on the official site.

## Key Auth0 Features

* ✓Up to 25,000 monthly active users (MAUs)
* ✓Custom domains
* ✓Passwordless authentication (Email, SMS, Passkeys, OTP)
* ✓Unlimited social connections
* ✓Basic security features
* ✓Supports any application type
* ✓Secure agentic and AI workflows

### ✓ Pros

* +Enterprise-ready authentication
* +Highly scalable and reliable
* +Strong MFA and security features
* +Supports complex SSO and org models
* +Wide ecosystem and integrations

### ✗ Cons

* −Can get expensive at scale
* −Pricing complexity with MAU-based billing
* −Less flexible than self-hosted auth solutions

## Best Auth0 Alternatives

[Compare all ](https://appstackbuilder.com/tool-alternatives/auth0)

[![Clerk logo](https://appstackbuilder.com/clerk.svg)ClerkFree · paid from $25/mo](https://appstackbuilder.com/tools/clerk)[![Better Auth logo](https://www.google.com/s2/favicons?domain=better-auth.com&sz=128)Better AuthFree](https://appstackbuilder.com/tools/better-auth)[![NextAuth.js logo](https://appstackbuilder.com/nextauth.png)NextAuth.jsFree](https://appstackbuilder.com/tools/nextauth)[![SuperTokens logo](https://appstackbuilder.com/supertokens.png)SuperTokensFree](https://appstackbuilder.com/tools/supertokens)[![Firebase Authentication logo](https://appstackbuilder.com/firebase.svg)Firebase AuthenticationFree](https://appstackbuilder.com/tools/firebase-auth)[![Kinde logo](https://appstackbuilder.com/logos/kinde.svg)KindeFrom $25/mo](https://appstackbuilder.com/tools/kinde)

## Auth0 Compared

[Auth0 vs Clerk](https://appstackbuilder.com/compare/auth0-vs-clerk)[Auth0 vs Better Auth](https://appstackbuilder.com/compare/auth0-vs-better-auth)[Auth0 vs NextAuth.js](https://appstackbuilder.com/compare/auth0-vs-nextauth)[Auth0 vs SuperTokens](https://appstackbuilder.com/compare/auth0-vs-supertokens)[Auth0 vs Firebase Authentication](https://appstackbuilder.com/compare/auth0-vs-firebase-auth)[Auth0 vs Kinde](https://appstackbuilder.com/compare/auth0-vs-kinde)

## Auth0 FAQ

What is Auth0 used for?⌄

Auth0 is a auth tool. Enterprise-grade authentication and authorization platform with advanced security, SSO, and identity management.

Is Auth0 free?⌄

Yes — Auth0 has a free tier you can start with, and paid plans for more usage and features.

How much does Auth0 cost?⌄

Auth0 offers a free tier, with paid plans starting at $35/month. Some plans are usage-based (pay-as-you-go).

What are the best Auth0 alternatives?⌄

Popular Auth0 alternatives include Clerk, Better Auth, NextAuth.js, SuperTokens, Firebase Authentication. Compare pricing and features on our Auth0 alternatives page.

## Not sure if Auth0 fits your stack?

Get a free, AI-powered tech stack tailored to your budget, app type, and team size — including the best auth pick for you.

[Build my stack free ](https://appstackbuilder.com/)