---
title: "Amplitude Pricing, Features & Alternatives (2026)"
description: "Amplitude review: Analytics tool — Free tier, plans, pros & cons, and the best Amplitude alternatives compared for startups in 2026."
source: https://appstackbuilder.com/tools/amplitude
retrieved: 2026-08-30
---

![Amplitude logo](https://appstackbuilder.com/amplitude.svg)

[Analytics](https://appstackbuilder.com/categories/analytics)Free tier

# Amplitude: Pricing, Features & Alternatives

Amplitude supports deep analytics across mobile and web with funnels, user journeys, retention, and predictive models.

Category

Analytics

Pricing

Free tier available

Free tier

Yes

Best for

Analytics

[Visit Amplitude official site](https://amplitude.com)

## Amplitude Pricing Plans (2026)

| Plan           | Price          | Highlights                                                                  |
| -------------- | -------------- | --------------------------------------------------------------------------- |
| StarterPopular | Free           | Basic product analytics · Mobile event tracking · Retention & user journeys |
| Growth         | Custom pricing | Advanced mobile analytics · Predictive insights · Behavioral cohorts        |

Pricing summary: Free. Always confirm current pricing on the official site.

## Key Amplitude Features

* ✓Basic product analytics
* ✓Mobile event tracking
* ✓Retention & user journeys

## Best Amplitude Alternatives

[Compare all ](https://appstackbuilder.com/tool-alternatives/amplitude)

[![Mixpanel logo](https://appstackbuilder.com/mixpanel.svg)MixpanelFree](https://appstackbuilder.com/tools/mixpanel)[![PostHog logo](https://appstackbuilder.com/posthog.svg)PostHogFree](https://appstackbuilder.com/tools/posthog)[![Matomo logo](https://appstackbuilder.com/logos/matomo.webp)MatomoFree · paid from $26/mo](https://appstackbuilder.com/tools/matomo)[![Umami logo](https://appstackbuilder.com/logos/umami.svg)UmamiFree · paid from $20/mo](https://appstackbuilder.com/tools/umami)[![Firebase Analytics logo](https://appstackbuilder.com/firebase.svg)Firebase AnalyticsFree](https://appstackbuilder.com/tools/firebase-analytics)[![Google Analytics logo](https://appstackbuilder.com/google-analytics.svg)Google AnalyticsFree](https://appstackbuilder.com/tools/google-analytics)

## Amplitude FAQ

What is Amplitude used for?⌄

Amplitude is a analytics tool. Enterprise product analytics platform with strong mobile insights.

Is Amplitude free?⌄

Yes — Amplitude has a free tier you can start with, and paid plans for more usage and features.

How much does Amplitude cost?⌄

Amplitude is free to use, with usage-based pricing on some features.

What are the best Amplitude alternatives?⌄

Popular Amplitude alternatives include Mixpanel, PostHog, Matomo, Umami, Firebase Analytics. Compare pricing and features on our Amplitude alternatives page.

## Not sure if Amplitude fits your stack?

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