---
title: "ActiveCampaign Pricing, Features & Alternatives (2026)"
description: "ActiveCampaign review: Sales & Marketing tool — From $15/mo, plans, pros & cons, and the best ActiveCampaign alternatives compared for startups in 2026."
source: https://appstackbuilder.com/tools/activecampaign
retrieved: 2026-08-24
---

![ActiveCampaign logo](https://appstackbuilder.com/logos/activecampaign.webp)

[Sales & Marketing](https://appstackbuilder.com/categories/sales%5Fmarketing)

# ActiveCampaign: Pricing, Features & Alternatives

Marketing automation with CRM features attached.

Category

Sales & Marketing

Pricing

From $15/mo

Free tier

No

Best for

Sales & Marketing — marketing, automation

[Visit ActiveCampaign official site](https://activecampaign.com)

## ActiveCampaign Pricing Plans (2026)

| Plan           | Price       | Highlights                                                                      |
| -------------- | ----------- | ------------------------------------------------------------------------------- |
| StarterPopular | $15 / month | Contact and list management · Email campaign builder · Automation and sequences |
| Plus           | $49 / month | Everything in Starter · Higher usage limits · Additional team seats             |
| Pro            | $79 / month | Everything in Plus · Higher usage limits · Additional team seats                |

Pricing summary: From $15/mo. Always confirm current pricing on the official site.

## Key ActiveCampaign Features

* ✓Contact and list management
* ✓Email campaign builder
* ✓Automation and sequences
* ✓Performance analytics

### ✓ Pros

* +Powerful visual automations
* +Good deliverability
* +CRM included at higher tiers

### ✗ Cons

* −Automation builder gets complex
* −Contact-based pricing

## Best ActiveCampaign Alternatives

[Compare all ](https://appstackbuilder.com/tool-alternatives/activecampaign)

[![Mailchimp logo](https://appstackbuilder.com/mailchimp.svg)MailchimpFree · paid from $13/mo](https://appstackbuilder.com/tools/mailchimp)[![Brevo logo](https://appstackbuilder.com/brevo.svg)BrevoFree · paid from $9/mo](https://appstackbuilder.com/tools/brevo)[![Klaviyo logo](https://appstackbuilder.com/logos/klaviyo.png)KlaviyoFrom $20/mo](https://appstackbuilder.com/tools/klaviyo)[![Omnisend logo](https://appstackbuilder.com/logos/omnisend.png)OmnisendFrom $16/mo](https://appstackbuilder.com/tools/omnisend)

## ActiveCampaign Compared

[ActiveCampaign vs HubSpot CRM](https://appstackbuilder.com/compare/activecampaign-vs-hubspot)[ActiveCampaign vs Mailchimp](https://appstackbuilder.com/compare/activecampaign-vs-mailchimp)[ActiveCampaign vs Brevo](https://appstackbuilder.com/compare/activecampaign-vs-brevo)[ActiveCampaign vs Launch10](https://appstackbuilder.com/compare/activecampaign-vs-launch10)[ActiveCampaign vs Apollo.io](https://appstackbuilder.com/compare/activecampaign-vs-apollo)[ActiveCampaign vs Lemlist](https://appstackbuilder.com/compare/activecampaign-vs-lemlist)

## ActiveCampaign FAQ

What is ActiveCampaign used for?⌄

ActiveCampaign is a sales & marketing tool. Marketing automation with CRM features attached.

Is ActiveCampaign free?⌄

ActiveCampaign does not offer a permanent free tier; paid plans start at $15/month.

How much does ActiveCampaign cost?⌄

ActiveCampaign plans start at $15/month.

What are the best ActiveCampaign alternatives?⌄

Popular ActiveCampaign alternatives include Mailchimp, Brevo, Klaviyo, Omnisend. Compare pricing and features on our ActiveCampaign alternatives page.

## Not sure if ActiveCampaign fits your stack?

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